"Hope is fine, but you can't live on hope."

I have been pulling my hair relentlessly over the last six months concerning the direction of this campaign; No on 8 campaign - to rebut the religious fundamentalists Yes on 8 proposition which would illegalize gay marriage. This comes after our Supreme Court legitimately and rightly so decided the merits of gay marriage on civil terms - using constitutional analysis; mandating gay marriage in California. The religious fools went crazy yet, this year, they (and the GOP right-wing) couldn't call-out the judges who voted 4-3 as "activist judges" cause the majority were Republicans. Ironic, huh? Fuck you George Bush.

Nonetheless, the No on 8 folks were too soft. They managed the campaign with a coalition of gay-rights activists. They did not know how to define nor understand how dirty retail politics is. So now we are catching up. We are struggling to change the tide where once we led in the polls by 7% points, just month later it turned around giving us about a 7 point deficit - of course after the viral Yes on 8 media buys with all the lies and innuendo. No on 8 folks, quite naively, got blindsided and struggled to shift it back. Because of the soft swing vote, I am hopeful.

Now I don't mean to sound like a naysayer because the swing vote who eventually jumped from the No into the Yes column (which is about 10% of the electorate) is still very soft and volatile. Here, is why, I still remain slightly hopeful (of course in addition to the Obama turnout which we cannot underestimate) so there is a hope. But this is how the campaign should have started the media campaign:



Truth is, the new Mormon Yes on 8 contributions total is $19.15 million; contributed by over 59,000 Mormon families in just over 3 months. This Mormon power grab continues at approximately the same level — 77% of the $24.89 million raised by the Yes on 8 since July 1, 2008. Non-Mormon donations are now at $5.74 since July 1, which represents 23% of the total. (Figures from Mike)

No on 8 folks needed former D'Amato pollster, Jessie Helms consultant and gay married - Arthur Finklestein. Arthur, where are you?